Triggered emails generate 4 times more revenue and 18 times greater engagement rates compared to traditional email blasts
– Source: DMA.
Marketers
Automation
80% of marketers who used automation
saw an increase in leads, with 77% seeing an increase in conversions
– Source: Invesp.
Segmented Campaigns
Marketers using segmented campaigns
noted as much as a 760% increase in revenue
– Source: HubSpot.
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