If you’re still relying solely on written applications, PDFs, and emails, you’re almost certainly missing out on better engagement, stronger connections, and faster matches.
Video has become the gold standard for how Cultural Exchange Programs connect with applicants, hosts, and their internal teams. It’s more than a nice-to-have, it’s a must if you want to stay competitive and build trust at every stage of the journey.
Whether you’re improving your outreach or looking to streamline interviews, video interviews for cultural exchange programs offer a proven edge in engagement and placement speed.
🎯 Video = 10x More Engagement
Profiles that include video introductions receive up to 10 times more engagement. That’s not just clicks — it’s real attention, interest, and connection.
When a host or employer can see and hear a candidate, that candidate becomes a real person — not just a list of qualifications. Video creates visibility, drives faster placements, and improves satisfaction across the board.
💬 Employers Now Expect It
According to a LinkedIn survey, 79% of employers say video is essential when evaluating candidates.
It’s not just about resumes anymore. Video allows your team (and hosts) to quickly assess:
Communication style
Personality
Cultural fit and presence
And let’s be honest — most people are better on video than on paper.
🧠 Better Recall = Stronger Impressions
People remember faces, not files. Visual content is significantly more memorable than text alone.
Adding video to your candidate and host communications helps your program stand out and builds trust, a core value for any cultural exchange or nanny agency.
3 Easy Ways to Use Video in Your Program
If you’re ready to try it out, here are three simple places to start using video in your workflow:
Add intro videos to candidate profiles.
Let candidates record a quick video to introduce themselves — it makes them feel more real and relatable to hosts.Let candidates record videos during the application process.
This saves time and helps you spot top candidates earlier in the pipeline.Send short videos in emails to families and hosts.
Personal video messages boost open rates, trust, and engagement.
Using a full-featured platform like Enginehire or now, video is something you need to start using. Start with a few simple tools, video interviews for cultural exchange programs can be your best asset in creating more meaningful, lasting connections.
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